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TWO WEEKS NOTICE
STORIES, INSIGHTS, IDEAS & THOUGHTS ON SELLING MORE TO EXISTING CLIENTS WITH EMOTIONAL RELEVANCE
"I GOT IT"
Sexy graphs and some numbers - So What?
Welcoming = Welcome in. Even on your way out.
To give or not to give? – Oh the GUILT.
2 of 56 (or A great Title)
"What's in a name..."
Stop calling it a DEMO as a demo, is a one way street.
Let them pay...
Who's your real boss?!
“I’m on the Mother F&%$er”
The First Line is The Deepest
2 stories about the cost of doing….NOTHING!
How many customers do you have? ONLY ONE I replied….YOU!
Baltimore, 10 years and my dad or Make their day.
Chicken or a Pig?
Emotional Relevance and….Elvis!
Oh yeah, those guys...
Emotional Anchoring
The death of customer service
Bird or Lime?
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EMOTIONAL RELEVANCE
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